It's not often that we are tempted to burst out laughing in a store. Normally we try to maintain composure if only out of courtesy for the staff, but we really had to restrain ourselves when we came across the carefully weathered jeans at Trico Field in SoHo for $166.
For a toddler.
They were the kind of jeans that have paint spatters that look random until you notice that each pair has exactly the same spatters in exactly the same places. We had to laugh because of the ridiculous price for childrenswear, but mainly at the notion that a little boy's pair of jeans would have to be messed up professionally, as if he wouldn't be able to get them dirty himself!
Trico Field, which opened last fall, is full of grownup clothes for little children, not one of our favorite trends. These are miniature versions of beautifully detailed casual clothes in top quality fabrics, at adult prices. Expensive adult prices. Part of the expense might be owed to the fact that this is the first U.S. outlet for a Japanese company, so the exchange rates are not exactly in our favor. Merchandise is displayed with with meticulous care, and the store's tag line is, "Style With A Message, Just For Kids". Exactly what message is that?
Trico Field 65 West Houston Street, SoHo