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August 23, 2007

American Apparel is At It Again

Americanapparelass

As a rule, we try to ignore American Apparel. They are just irksome to us in so many ways,  but our friends at RACKED brought their billboard at Houston and Allen Streets to our attention, so we sauntered over there to take a look It's an interesting new direction and yet it's worse than ever at the same time.
The artsy black and white image is a welcome departure from CEO Dov Charney's Terry Richardson-rip-off snapshot style. We thought for a minute that the new corporate owners The Endeavor Acquisition Corporation were trying to soften the company's visuals, and then we remembered that it's a picture of a topless female model wearing nothing but tights and sticking her bum in the air...like she's waiting for...well...let's just be polite and say a spanking.
Remember when people got upset about Calvin Klein ads?
They seem so quaint now.

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Comments

I think it's better. At least she has a face. Looks like she is enjoying herself with a hot guy. Unlike the other ad, a random crotch attached to...? someone in need of validation. Ooh, look at my p---y, validate me! then buy t-shirt!

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